Monthly Archives: October 2008

Esquire magazine’s E-Ink cover for their 75th Anniversary issue

Video here: http://www.esquire.com/the-side/video/e-ink-cover-video

Evidently it’s still early days in the progress of this potentially ground breaking technology but it’s an impressive first move.

When e-ink becomes more commonplace it’s likely that the novelty will wear off (think of the National Geographic hologram cover) and more useful purposes will be devised. The Minority Report style self updating newspapers suddenly don’t look that far off. Or, more depressingly, incredibly annoying animated advertising on any flat surface you can see…

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Are traditional news organisations failing to exploit Twitter?

This is a perfect example of how mainstream news orgs got so far behind on the web — they see the web as just another distribution channel for their own content. Open the chute and shovel the content in.

Scott Karp at publishing2: http://publishing2.com/2008/10/29/newsrooms-can-grow-twitter-followers-by-using-twitter-for-link-journalism/

“Twitter is a free social networking and micro-blogging service that allows its users to send and read other users’ updates (otherwise known as tweets), which are text-based posts of up to 140 characters in length.” http://en.wikipedia.org/wiki/Twitter

It’s hard to see why anyone would bother following a twitter feed from a news organisation that is simply redirecting an RSS feed of their current headlines, after all, that’s what RSS is for? As Scott Karp points out – it’s probably more effective to have a real, opinionated, human journalist posting “tweets” that are more personal and interesting.

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